I'm Elizabeth, a subject matter expert in internet culture, the creator economy, K-pop and fandom.
I tell stories about these topics for outlets like The Guardian, Teen Vogue, and MTV News and give talks about them for audiences like Citibank and The Association of National Advertisers. I also work with The Athena Alliance to help executive women define their personal brands and advance to the next level of their careers.
How did I get here? First, I spent six years at various startups and tech companies, including three years at YouTube analyzing trends like K-pop, gaming, ASMR, and beauty community drama. Now I write about those topics for major outlets and apply my diverse tech experience to preparing executives for their next career move.
Thanks for stopping by and checking out my work!